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How to Create a Unique E-commerce Brand
Today I’m going to be covering how to create an e-commerce brand. There’s a fundamental difference in e-commerce —the difference between creating an e-commerce store and creating an e-commerce brand. A lot of inspiring entrepreneurs I talk with don’t understand why brand is important or even what the concept of brand is. A brand isn’t […]
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Business Model Canvas Explained | Examples: Google, Skype and Gillette
In this article we’ll examine the nine steps needed to create your first business model and we’ll look at some examples (Google, Skype, Gillette business model canvases) to bring the theory to life. But before we jump in and look at the canvas, let’s just take a brief moment to define what we mean when […]
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How was eBay Started eCommerce Business
We as a civilization have reached a point where we can order almost anything we want from almost anywhere on Earth with the reasonable expectation of having it delivered to us within two weeks. It could be an expensive BBQ set, a very expensive Swiss Army Knife or just regular Canadian flip flops for one […]
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2 Major Cultural Differences with China in E-commerce (Mianzi & Guanxi)
I’m going to be going over some cultural quirks that you will encounter when working with Chinese suppliers and manufacturers. When most people from the Western world start working with Chinese suppliers, they don’t think about how the cultural differences between the two regions will affect business. A lot of Westerners go into negotiations with […]
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Getting Traffic But No Sales? Here are 6 Steps to Increase Sales
You’ve found a product to sell, you’ve set up your dropshipping store, you’re running ads, you’re getting traffic but still no sales? In this article, I’m going to share my strategies for reviewing a dropshipping store to find out what needs to be fixed. When you’re a beginner dropshipper, it can be frustrating to do […]
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How to Avoid Alibaba Scams for Dropshipping Store and Amazon FBA
Usually new dropshippers ask about, what if I’d get scammed, if the supplier take the money and don’t send the item -or send a rock instead, how can I avoid scams from suppliers on Alibaba… I find these worries frustrating. In this article I’m going to explain why these questions are frustrating and I’ll give […]
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How to Start Branding Successful Dropshipping Business
Today I’m going to write about branding your e-commerce business. The importance of branding can’t be overstated. Good branding will set you apart from your competition and keep customers coming back. But how do you go about branding your business? What does that even mean? Instead of explaining branding with vague terms like ‘visual identity’ […]
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Email Marketing Strategy for E-commerce Beginners in 2019
In this article, I’m going to show you 3 email marketing campaigns every dropshipper should use in 2019. But I won’t stop there. I’m also going to explain why emailing your customers is one of the most effective ways to bring in sales, build a relationship with your customers, and grow a sustainable business. By […]
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How to Write Shopify Product Descriptions that Convert
In this article, I’m going to show you how to increase sales with product descriptions. When you’re setting up your Shopify store, product descriptions usually end up being one of the last things on your to-do list. After spending so much time on your store, it can be easy to skip this step. Today, I’ll […]
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5 Dropshipping Products to Avoid: Sell These Items Instead
In this article, I’m going to share 5 products you absolutely should NOT sell if you’re new to dropshipping. I’ve seen many beginner dropshippers try to sell these products, and it’s cost them revenue, customer trust, and the sustainable growth of their business. I’ll share exactly what those products are. But I won’t stop there. […]